UK-based iGaming Writer & Analyst
Oliver Hayes is a UK-based iGaming writer and analyst with over 10 years of hands-on experience in the online betting industry. He earned his degree in Marketing and Communications from the University of Birmingham in 2012, which sparked his early interest in digital gambling trends and player engagement strategies.
Since then, Oliver has covered the non GamStop betting space closely — tracking new operator launches, licensing changes, and shifting bonus structures — with a focus on giving UK bettors clear, practical comparisons rather than recycled marketing copy.
Every review Oliver writes follows the same evaluation process outlined on our Rating System page. He does not accept payment in exchange for a favourable review, and every operator listed on this site is checked against the same criteria.
Have a question for Oliver, or spotted something in one of his reviews that needs updating? Get in touch.